Relationship-Centric Companies: Part 4 - "The Benefits of Relationship-Centric Strategies"

While there are numerous benefits to be gained from adopting a relationship-centric strategy for interaction delivery we have identified five primary benefits that any company, of any size and in any industry, can achieve.

They are:

1. Technology-Enabled Agility
   Minimizing the risk of lengthy all-or-nothing software development cycles by facilitating an aggressive micro iterative release strategy that delivers progressive incremental value rather than heavily regimented and regulated process methodologies that are time-consuming and often inflexible to change.
2. Optimized Operational Efficiencies & Reduced Operational Costs
   Optimizing internal efficiencies related to staging and coordinating the people, processes and programs that result in a reduction in the costs associated with those operations.
3. Lowered Resource Costs
   Decreasing the cost of resources — operational, technological and managerial — associated with implementing new business initiatives and offers or maintaining and changing existing ones.
4. Compression of Time-to-Market
   Reducing the amount of time it takes to conceive, design, test, and implement new, technology-enabled business initiatives and more rapidly positioning the business for
   return on investment.
5. Reduced Total Cost of Ownership
   The cumulative effect of achieving the preceding benefits results in the apex of any value proposition: reduction of the total cost of ownership — in terms of systems (software applications and hardware and other IT assets), processes (manual or programmatic procedures that guide all manner of business activities) and people (the internal and external end-users, software developers, IT staff, managers and executives).